New trends and changes in consumer goods are slowing down.

In daily consumer products, analysts report a growing emphasis on individuality.

Competition will decrease as more and more players continue to enter the market offering a wider range of products.

The rapid growth of the Asian market will also affect the production of goods for mass consumption.

Under the former system government officials in China encouraged consumption of consumer goods.

Most global competitors are trying to enter the Chinese market.

Foreign producers are planning to establish manufacturing bases in China.

Good value and brand names will influence the consumer's purchasing criteria.

Foreign companies are trying to take advantage of very competitive labour costs in China.

Foreign companies are indirectly accelerating the formation of a consumer society in China.